Mindful Experience

Advance your salon’s success with the new Authentic Beauty Concept, salon-exclusive, Beauty Potion and our range of Beauty Inside-Out Memento Services designed to offer exceptional pampering and transformative experiences. 

It’s a universally acknowledged fact that a head massage is the highlight of a hair appointment – so why does the scalp get so little attention once we leave the nurturing surroundings of the salon? 

In Authentic Beauty Concept, we’re dedicated to creating a holistic experience of authentic beauty. This means we go beyond hair and keep the connection of mind, body and soul at the forefront of everything we do, through carefully selected ingredients, bespoke scents and mindful in-salon memento services that impact the whole: not just your hair.