Advance your salon’s success with the new Authentic Beauty Concept, salon-exclusive, Beauty Potion and our range of Beauty Inside-Out Memento Services designed to offer exceptional pampering and transformative experiences. 

Discover our haircare gift sets endorsed by Peggy Gou. 

Every curl is different – and so are you! Which is why, together with curl expert Evan Joseph and our #AuthenticBeautyMovement community, we have co-created a new range of Hydrate products for textured hair. It's time for you and your clients to embrace authentic texture, enhancing waves, curls, coils, and everything in-between! 

Embrace your most authentic blonde yet with our new Cool Glow Cleanser: our first vegan silver shampoo, designed to keep your shade bright, clean and oh-so cool. Joining the Glow range of vegan, Peta-certified care for coloured hair, the cleanser is designed to keep brassiness at bay, all while staying true to our brand values.